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BMRTN

BMRTN

Brand Strategy & UX Design

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  • About
    • How We Work
    • Beau Martin
    • Mentoring, Speaking & Teaching
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About

THOUGHTFUL, WELL-CRAFTED STRATEGY & DESIGN

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Strategy-First Approach

Every project begins with a discovery phase where we conduct audience research, stakeholder interviews, and market analysis to define your goals and user needs. Having a clear understanding of both your mission and your target audience will help us create a brand experience that takes your purpose-driven organization to the next level.

We Build What We Design

It’s important to create an online experience that puts your best brand voice forward while serving your users effectively. Every website we design is built in-house with full-stack development capabilities. You can sleep peacefully knowing that the user experience you worked so hard to perfect in the design phase will translate seamlessly into a functional, accessible digital platform.

Results-Oriented Design

We have a proven track record of designing and launching digital experiences that help purpose-driven organizations grow their impact. With 25+ years of experience serving nonprofits and mission-driven businesses, the success of our collaboration will be measured by the meaningful user engagement and strategic goals we set in our discovery phase.

Experienced Leader with Collaborative Network

BMRTN is a boutique design consultancy led by an industry veteran with deep expertise in both design and development. We collaborate with other experienced specialists when projects require additional capabilities, ensuring our clients receive the best possible outcomes while maintaining our personalized, hands-on approach.

What We do

From brand strategy to launch, we guide purpose-driven organizations through every step of creating digital experiences that advance their mission.

PLANNING
& STRATEGY

You have a mission and you need a plan that serves your audience.

Feel confident that your new digital platform will help you achieve your impact goals. We’ll work together to develop a comprehensive strategy for your brand and user experience that combines business objectives with user-centered design principles, enabling you to do what you do best while better serving your community.

BRANDING & DESIGN SYSTEMS

You need a brand that captivates and connects.

It’s time for you to have a brand that authentically represents your values and resonates with your audience. Our approach to clean, effective design and comprehensive design systems will help set you apart in your sector while creating stronger connections with the communities you serve.

UX DESIGN & DEVELOPMENT

Well-crafted user experience and technology is everything.

Make your digital presence work harder for your mission. Your website and digital tools will be effective vehicles for community engagement that not only look great but create meaningful user experiences that drive your organizational goals forward.

ONGOING PARTNERSHIP & SUPPORT

We take your mission, and your success, very seriously.

Our relationship extends far beyond project launch. We see every new client as a long-term partner in creating positive change, and make it our business to help you succeed in your mission. Your organization is always evolving and your digital presence needs to be just as adaptable to serve your growing impact.

Some of Our Clients

About Beau Martin

Bethany Martin

Beau Martin, brand strategist and UX designer, has been designing and building digital experiences for purpose-driven organizations for 25+ years. They are trained as a product designer and serve as faculty at Pratt Institute Industrial Design (since 2008). They provide deep expertise in brand strategy, interaction design, and full-stack development. In addition to their work at BMRTN, they mentor emerging designers and mission-driven organizations.

Meet Beau
I am thrilled with the results!…All feedback on the final site has been positive and I believe it takes my business to the next level.
Sarah WestcottBrooklyn Dog Training Center & Doggie Academy
Since working with Beau, we have grown to from having our Z Wraps in 5 to over 275 stores nationwide in just 18 months. Working with Beau helped me focus on: why customers should care about our brand, what our mission is, and what story we want to tell. Beau breaks things down to their core, offering a fantastic place to begin and helps you build from there.
Michelle ZimoraFounder & CEOZ Wraps
We surveyed the attendees and Beau’s workshop received an average of 8.6/10! Our best workshop of the afternoon!
Dorota GolosowitzManaging Director of Valley Venture MentorsStartup Accelerator
Working with BMRTN made the creation of our new website such a fun and exciting project. They are very organized and ensured smooth communication throughout the whole project. It can be daunting for non-experts to deal with all the info gathering necessary for the launch of a website, but BMRTN’s rigorous project management made it all simple & efficient, and the project moved along swiftly. Beau is also a very intuitive designer, and managed to visually translate our branding & spirit perfectly.
Sabina BelserMarketing DirectorMusco Food Corp.
I’d particularly recommend BMRTN to small business owners who’d like to work with someone both knowledgeable and understanding, and to nonprofit leaders who have incredibly important messages to convey.
Vanessa HurstCode Montage & Developers for Good
Beau’s passion for design and industry know how provided an engaging class atmosphere. Beau is fluent in all aspects of design, but what impressed me the most was their ability to take complex ideas and simplify them in such a way that allowed me to walk away each day feeling confident about the direction my work was moving in. Beau’s professionalism and leadership qualities have left an impact in my life that I will be forever grateful for.
David H.Former Student, Pratt Industrial Design
The team of BMRTN + Citizen was essential in helping us translate a major organizational pivot into updated brand positioning. They crafted an evolved narrative to simplify and strengthen our core marketplace messages, and guided us through a website redesign that has completely transformed the way we present ourselves to our diverse clients, partners and funders. Thanks to this team we preserved the best of our brand and maintained the trust and support of our partners during a time of major organizational change.
Kristine Borok, Head of Brand and Development, Hot Bread Kitchen
I enjoy that BMRTN thinks outside the box when it comes to needs — before, during and after — a project.
Elizabeth Thacker JonesFounderFood Book Fair
I would recommend BMRTN to any organization that wants its web presence to be polished, functional, and effectively communicative.
Philip TeverowCo-FounderYolélé Foods
I love working with BMRTN. Their designs are clear, fun, and responsive to our business needs. They are technically aware, facile, and ‘always thinking.’ …We highly recommend them!
Susan DobanThink Fabricate & Doban Architecture

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Location

BMRTN is located in Brooklyn, NY.

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