BMRTN

Brand Strategy & UX Design

Beau Martin

Design Director, brand strategist & Educator

Beau Martin (they/them) is a brand strategist and design director with 15+ years helping mission-driven organizations discover and communicate their unique value. They guide purpose-driven businesses, nonprofits, and social enterprises through brand strategy and translate those insights into digital experiences that earn trust and drive growth.

Beau is the founder and Design Director of BMRTN, a boutique brand strategy and design studio based in Brooklyn, NY.

Bethany Martin
Beau Martin is the Design Director + Founder of BMRTN

Beau’s approach to brand strategy is rooted in an unusual combination of disciplines. Trained as a product designer with a Master’s in Industrial Design from Pratt Institute, they bring systems thinking and physical product design principles to digital work, a perspective that shapes how they think about brand architecture, user experience, and the relationship between strategy and execution.

Their academic background in Latin American studies (Smith College) gives them a lens for understanding how design intersects with culture, community, and identity. This perspective is central to how they approach brand strategy for organizations serving diverse audiences.

When Beau is not working with clients, they are faculty in Pratt Institute’s Department of Industrial Design, where they teach design thinking, storytelling, and AI integration to prepare the next generation of designers for complex challenges including sustainability, accessibility, and emerging technology. They have been teaching at Pratt since 2008.

In their free time they train in Japanese martial arts at Brooklyn Aikikai.

Connect with Beau on LinkedIn.

What Clients Say

I cannot recommend Beau highly enough. I have been working with them for the past 5 years as they helped me develop a new visual brand identity and design and launch a gorgeous and very user-friendly website for my wellness center. Their ability to capture the aesthetic I was going for and bring the whole project to life was incredible. They were always kind, professional, transparent, clear and easy to communicate with…Beautiful results, and increased web traffic and conversions to boot!

Lena DeGloma, Founder and Clinical Director, Red Moon Wellness

Working with BMRTN made the creation of our new website such a fun and exciting project. They are very organized and ensured smooth communication throughout the whole project. It can be daunting for non-experts to deal with all the info gathering necessary for the launch of a website, but BMRTN’s rigorous project management made it all simple & efficient, and the project moved along swiftly. Beau is also a very intuitive designer, and managed to visually translate our branding & spirit perfectly.

Sabina BelserMarketing DirectorMusco Food Corp.

Since working with Beau, we have grown to from having our Z Wraps in 5 to over 275 stores nationwide in just 18 months. Working with Beau helped me focus on: why customers should care about our brand, what our mission is, and what story we want to tell. Beau breaks things down to their core, offering a fantastic place to begin and helps you build from there.

Michelle ZimoraFounder & CEOZ Wraps